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Be Your Own Tiger


Tiger Beer






Publicis Singapore

Working in Singapore for some time, it felt exciting to work on a campaign for the Philippines featuring no less,  the iconic Bamboo Mañalac. 

Besides being completely involved in writing the script, even writing parts of the song for the film, the production itself was one of the more unforgettable ones in my career. The Singapore team was supposed to fly to Manila for the shoot, but disaster struck as Taal Volcano erupted. We had to move the production to Bangkok and that just showed Coach Bamboo's magic on stage as he was able to get the Thai actors riled up. Filipinos in the team were ecstatic. It was a free Bamboo show afterall.

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