Our SG Fund

Client

Our SG

Year

2019

Location

Singapore

Agency

Ogilvy Singapore

To showcase amazing Singaporeans and their initiatives for communities, we wondered what could happen if all of us stopped being engrossed in our own worlds and sat and met other people around us. Amazing things can happen when we all work together.

We featured projects kickstarted through OurSG Fund – Culture Plus, Community Living Room, Kodrah Kristang, IAMinVISIBLE, Playground Love, and My Home and Your Home​. 

This was a one-take film. All videos inside the mobile screens were shot separately and played on mobile as the actors rehearsed and synchronised their movements to fit within 60s. Chaotic shoot? Yes. But fun!

SEE MORE WORK

Tiger Beer Be Your Own Tiger

Electrolux FashionCare

PLDT SME Make It Big

Belo Baby Fairytales

Anmum Materna 9-Month Date

SMART TXTBKS